As a fashionista living in Manhattan, the thought of going to the 2012 International Consumer Electronics Show in Las Vegas was quite intimidating. After all, I prefer a PC over a Mac and my old BlackBerry to the new iPhone 4S. Let’s face it; I just learned how to tweet. Knowing I would be surrounded […]
PR and Journalism
December 5, 2011
Media Relations Tips from the “Other Side”
Here at Kaplow, we have the benefit of being on both coasts at the same time – we have offices in NYC and San Francisco! Tammy Lam from our SF office was able to attend a recent PR panel for start-ups and small businesses. The tips she shared from one panelist, Eric Savitz, San Francisco […]
November 11, 2011
Happy Veterans Day
As I sit at my desk after our Pizza Friday lunch, updating clients’ Facebook pages, interacting with beauty editors on Twitter and hopping on client calls, I think about the men and women in our Armed Forces and their average “Day in the Office.” I can’t even imagine. I always remember this anecdote my dad […]
Kaplow Clients Big Winners in the “Oscars of Beauty”
Each year Allure magazine, known as The Beauty Expert, tests thousands of lotions, lipsticks, serums, and more to determine the crème de la crème of beauty products on the market. To win an Allure Best of Beauty Award is almost equivalent to an Oscar for many brands. That’s why Kaplow is proud to announce that […]
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